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Awards Business News Media
Radiocentre axes Commercial Radio Awards
By Chris Cooke | Published on Monday 21 November 2016
The UK commercial radio industry is to lose its standalone awards event, ie the back-slapping bash where commercial stations didn’t have to compete with the BBC and all its superior budgets. But hey commercial radio types, who needs awards?
Commercial radio trade group Radiocentre has confirmed that it is parking its Commercial Radio Awards, which have run for over two decades and were most recently sponsored by broadcast infrastructure firm Arqiva.
Radiocentre is now set to instead back the Radio Academy’s new awards event which launched last month. A replacement for the old Sony Awards – that were for years seen as the most prestigious of the gongs available to British radio types – the all-new Audio & Radio Industry Awards debuted in Leeds last month, though were not embraced by everyone on the commercial side of the radio industry.
Confirming the new development, Radiocentre chief Siobhan Kenny told RadioToday: “We would like to thank Arqiva for their sponsorship over the years and everyone who has supported the awards, has come along on the night, partied, won, lost and generally celebrated the great and powerful medium of radio. We look forward to working with Radio Academy in the future”.
